Patient Recruitment Insights

Meeting recruitment goals is incredibly challenging for any clinical trial, but it’s even more so when fewer than 200,000 [....]

Understanding your audience’s motives leads to better marketing. Here are some of the common reasons people choose to join [....]

Marketing channels work best when they work together. Clinical trials can use information gathered from Google to build more [....]

Patients are going online to search for treatment options — here’s how clinical trials can use digital marketing to reach them.

Social media promises to make patient recruitment easier and more efficient for clinical trials — if sponsors and CROs are [....]