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patient recruitment, Clinical Trial Recruitment, Digital Advertising, eRecruitment, Digital Patient Recruitment, Clinical Trials

How Digital Marketing Helps Clinical Trials Get Better Results from Investigator Sites

  • January 24, 2018
  • Dan Stempel
  • 2 Minute read

Learn how to use digital ad campaigns as a safety net for struggling investigator sites.

patient recruitment, Clinical Trial Marketing, Clinical Trial Recruitment, Patient Engagement, Clinical Trial Participation, Clinical Trials, Patient Centricity

Understanding Why Patients Drop Out of Clinical Trials

  • December 20, 2017
  • Dan Stempel
  • 3 Minute read

Why do so many patients drop out of clinical trials? As it turns out, we can’t fix the ongoing patient retention problem [....]

patient recruitment, Patient Engagement, Clinical Trial Participation, Clinical Trials, mHealth, Patient Centricity

Patient Centricity: Clinical Trial Buzzword or Best Practice?

  • December 6, 2017
  • Dan Stempel
  • 2 Minute read

New technology can improve the clinical trial experience for participants, but are sponsors and CROs on board with patient [....]

patient recruitment, Clinical Trial Recruitment, Clinical Trials, Data Analytics, mHealth, Patient Centricity, Digital Healthcare

How Pragmatic Clinical Trials Generate Better Data and Outcomes

  • November 29, 2017
  • Dan Stempel
  • 2 Minute read

Pragmatic trials offer real-world data on the efficacy of a treatment — and an opportunity to take advantage of new medical [....]

patient recruitment, Clinical Trial Recruitment, Wearable Technology, Clinical Trials, Big Data, Medical Technology Trends, Microsoft

Microsoft Wants to Use Digital Technology to Improve Clinical Trial Efficiency

  • November 8, 2017
  • Dan Stempel
  • 2 Minute read

Another tech giant is entering the clinical trial market with the hopes of accelerating the drug development process.

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