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Clinical Trial Participation, Clinical Trials, Patient Centricity

Striving for Patient Centricity in Breast Cancer Clinical Trials

  • October 9, 2019
  • Bruce Gould
  • 3 Minute read

Since October is Breast Cancer Awareness Month, we’re examining how personalized medicine can improve treatment experiences [....]

Clinical Trial Recruitment, Clinical Trials, Patient Centricity

How to Create a Personalized Experience for Clinical Trial Patients

  • August 7, 2019
  • Bruce Gould
  • 3 Minute read

The most effective clinical trials combine virtual elements with onsite visits, giving patients the power to customize their [....]

Patient Experience, Clinical Trials, Patient Centricity, Artificial Intelligence

FDA Prioritizes Patient-Reported Outcomes in Clinical Trials

  • July 24, 2019
  • Bruce Gould
  • 3 Minute read

Patient-reported outcomes can help optimize clinical trial design and improve study results.

Digital Marketing, Clinical Trial Recruitment, Patient Centricity

How Showing Appreciation for Past Clinical Trial Patients Can Help to Recruit New Ones

  • June 5, 2019
  • Bruce Gould
  • 3 Minute read

A recent initiative undertaken by pharmaceutical company Eli Lilly shows the importance of saying, “Thank You,” to clinical [....]

Wearable Technology, Clinical Trials, Patient Centricity

Survey of Huntington’s Disease Patients Indicates Trial Design Should Be More Patient-Centric

  • May 15, 2019
  • Bruce Gould
  • 3 Minute read

In a recent survey, Huntington’s Disease patients reported they are more likely to participate in patient-centric clinical [....]

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