Facebook, Clinical Trials, Facebook Advertising

Facebook's Health Support Groups Can Improve Clinical Trial Outreach

  • November 12, 2019
  • Bruce Gould
  • 3 Minute read

Facebook support groups can help sponsors and CROs recruit new patients and increase clinical trial engagement.

Clinical Trial Marketing, Facebook, Facebook Advertising

Struggling to Convert New Patients? 5 Steps to Facebook Ad Success for Clinical Trials

  • November 21, 2018
  • Dan Stempel
  • 4 Minute read

Many clinical trials fail to convert patients using Facebook Ads. From ad design to audience targeting, here’s how to drive [....]

Clinical Trial Recruitment, Facebook, Facebook Advertising

Building a Facebook Ad for Clinical Trials, Part II: Design for Success

  • October 17, 2018
  • Dan Stempel
  • 3 Minute read

Design effective, eye-catching Facebook ads to reach your clinical trial recruitment goals.

Clinical Trial Recruitment, Clinical Trials, Facebook Advertising

Are Global Clinical Trials Realistic?

  • September 26, 2018
  • Dan Stempel
  • 4 Minute read

As sponsors and CROs face patient recruitment issues, more clinical trials are looking to other countries for willing [....]

Clinical Trial Marketing, Facebook Advertising, diversity

How Facebook’s Demographic Targeting Changes Affect Clinical Trial Marketing

  • September 5, 2018
  • Dan Stempel
  • 3 Minute read

Starting this fall, Facebook will no longer allow advertisers to target based on racial and ethnic identifiers. Here’s what [....]

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