Digital Marketing, Clinical Trial Recruitment, Clinical Trials

Patients Report Lack of Awareness, Inconvenience as Barriers to Clinical Trial Participation

  • September 12, 2018
  • Dan Stempel
  • 4 Minute read

By incorporating patient feedback and implementing efficient digital marketing strategies, CROs and sponsors can boost [....]

Digital Marketing, Clinical Trial Marketing, Clinical Trials

How Digital Marketing Can Help Clinical Trials Publish Faster

  • August 22, 2018
  • Dan Stempel
  • 2 Minute read

When clinical trials don’t publish, patients don’t get better. Here’s how digital technology, including digital marketing, can [....]

Digital Marketing, Google, patient recruitment, Clinical Trial Recruitment, Google Adwords, Facebook, Clinical Trials, Facebook Advertising

How to Recruit Millennial Patients for Clinical Trials

  • October 4, 2017
  • Dan Stempel
  • 3 Minute read

For clinical trials looking to enroll Millennial patients, digital marketing is now a non-negotiable requirement.

Digital Marketing, Google, Social Media, patient recruitment, Patient Enrollment, Digital Advertising, Clinical Trials

How Digital Advertising Helps Clinical Trials Recruit Elderly Patients

  • September 28, 2017
  • Dan Stempel
  • 3 Minute read

The clinical trial community still believes that older patients aren’t online — here are some facts and figures to help dispel [....]

Digital Marketing, patient recruitment, Patient Engagement, Patient Enrollment, Clinical Trials, Patient Centricity

New Study Reveals Reason for Lack of Minority Participation in Clinical Trials

  • September 27, 2017
  • Dan Stempel
  • 2 Minute read

What’s the largest barrier to clinical trial participation for minority patients? You might be surprised.