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Digital Marketing, Clinical Trial Marketing, Clinical Trial Recruitment

Report: Patients Know the Value of Clinical Trials, But Not How to Get Involved

  • October 24, 2018
  • Dan Stempel
  • 3 Minute read

A new study reveals that patients want to participate in clinical trials, but few discuss clinical research with their [....]

Google, Clinical Trial Marketing, Search

The Clinical Trial’s Guide to Responsive Search Ads

  • October 3, 2018
  • Dan Stempel
  • 4 Minute read

The next chapter in the Google Ads saga is responsive search, which allows clinical trials to test the most effective [....]

Digital Marketing, Clinical Trial Marketing, Clinical Trial Recruitment

Choosing a Digital Marketing Agency for Clinical Trial Recruitment

  • September 19, 2018
  • Dan Stempel
  • 4 Minute read

If you have concerns about patient recruitment and retention, the right digital marketing agency can make all the difference [....]

Clinical Trial Marketing, Facebook Advertising, diversity

How Facebook’s Demographic Targeting Changes Affect Clinical Trial Marketing

  • September 5, 2018
  • Dan Stempel
  • 3 Minute read

Starting this fall, Facebook will no longer allow advertisers to target based on racial and ethnic identifiers. Here’s what [....]

Digital Marketing, Clinical Trial Marketing, Clinical Trials

How Digital Marketing Can Help Clinical Trials Publish Faster

  • August 22, 2018
  • Dan Stempel
  • 2 Minute read

When clinical trials don’t publish, patients don’t get better. Here’s how digital technology, including digital marketing, can [....]

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