How Digital Patient Recruitment Can Help Clinical Trials Meet Publishing Deadlines

  • April 17, 2019
  • Bruce Gould
  • 3 Minute read

Sponsors can face stiff fines for not posting clinical trial results on time. This article explores how sponsors and CROs can [....]

PPC, Clinical Trial Recruitment, Clinical Trials

Developing a Clinical Trial PPC (Pay-Per-Click) Budget for Patient Recruitment Campaigns

  • April 10, 2019
  • Bruce Gould
  • 5 Minute read

Here’s how CROs and sponsors can use Per-Per-Click (PPC) to boost enrollment, while staying within the allotted budget.

Telemedicine, Clinical Trials, Digital Healthcare

Johnson & Johnson Gears Up for Fully Virtual Clinical Trial

  • April 3, 2019
  • Dan Stempel
  • 3 Minute read

Johnson & Johnson is teaming up with Apple for an important telemedicine initiative. How will their innovative approach impact [....]

Clinical Trial Recruitment, Content Marketing, SEO

Could Content Marketing Be the Key to Increasing Clinical Trial Enrollment?

  • March 27, 2019
  • Dan Stempel
  • 3 Minute read

Clinical trials have yet to fully embrace content marketing, but a well-executed strategy can make all the difference in [....]

patient recruitment, Clinical Trials, Patient Centricity

Allowing Patients to Use Their Own Words Generates Better Clinical Trial Insights, Study Finds

  • March 13, 2019
  • Dan Stempel
  • 3 Minute read

A patient-centric approach to clinical trials doesn’t just improve participation — but may also lead to more valuable medical [....]